Google Launches the November 2024 Core Update

Google has officially rolled out the November 2024 core update today. According to the company, the update is expected to take approximately two weeks to complete.

Core updates are released multiple times throughout the year and can bring substantial changes to Google’s search algorithms and systems. These updates are announced by Google due to their broad impact on search results.

This particular update follows the August 2024 core update by a few months and is expected to be a standard core update. On LinkedIn, Google shared the following:

• “This update is part of our ongoing effort to improve the quality of our search results by prioritizing content that is genuinely useful to users and reducing content that seems designed solely to perform well in search.”

Google’s Announcement

Google has acknowledged the update and stated that further information will be made available through its search status report. The company also mentioned:

• “Today, we began rolling out the November 2024 core update. We will soon add it to our ranking release history page and will update once the rollout is complete.”

Previous Communication

Weeks prior to the update, Google had hinted at its release. Websites affected by the September 2023 helpful content update should not expect significant recovery during this rollout. At this time, it is still too early to determine the exact impact of the November core update.

What to Do if Your Site is Affected

Google has previously offered advice for sites impacted by core updates, though no new guidance has been shared for this update. The past recommendations are as follows:

• There is no specific action required to recover from a negative ranking impact.

A drop in rankings doesn’t necessarily indicate issues with your pages.

• Google has provided a set of questions to help site owners assess the impact of a core update on their site.
• While recovery can happen between core updates, significant improvements are generally seen with the release of a subsequent core update.

In essence, focus on creating content that is helpful and designed for people, rather than for search engine rankings.

• “There’s nothing special creators need to do for this update if they are already producing content that satisfies user needs. For those experiencing lower rankings, we recommend reviewing our guide on creating helpful, reliable, and people-first content,” Google stated earlier.

For further details on Google core updates, refer to Google’s official documentation.

Previous Core Updates

The first core update of 2024, the March 2024 update, was notably the largest core update Google had ever released. It began on March 5 and concluded 45 days later on April 19.

Why we care

As with all core updates, the November 2024 release is likely to cause fluctuations in Google search rankings. This could result in improvements for some websites, while others might experience ranking drops or decreased organic traffic.

We hope this update benefits you and brings increased traffic and conversions.

At Earn SEO, an SEO company based in New York, we specialize in helping businesses improve their online presence and adapt to the ever-changing landscape of search engine algorithms. Understanding core updates like the one in November 2024 is crucial for maintaining and improving your search rankings. Whether you’re navigating the latest algorithm changes or looking for a tailored SEO strategy, our team at Earn SEO is here to guide you towards sustainable growth and success. Contact us today to optimize your website and stay ahead of the competition.